You might already know about Arctic Fox, or maybe you’re just finding out about their products now. Either way, it’s important to know these semi-permanent hair colours reach peak lusciousness with lighter hair. It’s not essential to pre-lighten hair, but you should know what to expect with your shade.
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If you have ever had vibrant hair, you know that it is a different situation all together to your regular hair colour; without the right hair care, vivid hair can fade from blindingly bright to flat and dull in a few washes.
Arctic Fox was founded by model and animal lover Kristen Leanne, Arctic Fox is cruelty-free and vegan-friendly.