This duo is amazing! I saw this on tiktok and was a little skeptial but wow it delivers everything as promised and I’m very glad that I purchased. My hair looks great and also feels soft and smells delicious! Highly recommend.

I'll be completely honest, I was a little bit hesitant in in giving the 'Icy Blonde ' duo a try....mainly because of the 'black pigment' ...I've only ever used purple shampoos in the past and I was finding that my hair was looking 'old' and dull. I've been wanting to try the 'Icy Blonde' for a while, so I just washed my hair with normal shampoo ( no colour) to try and get it clean and fresh with no colour before I tried the 'Icy Blonde '. I'll admit I was extremely nervous on my first application, seeing the 'black' liquid coming out of the bottle made me extremely anxious...What I was left with was an extremely pleasant result! My hair looked refreshed, I had been asked had I just had foils done?, These little beauties worked wonderfully! My hair looked 'fresh' and also with the 'Icy' tone that I love They smell amazing and work just as well. I had actually 'boxed' bleached my hair and it came out really well, but paired up with the Icy Blonde duo my hair had the salon 'look' with a third of the price ! I'm really pleased with these products and I'll definitely continue to purchase them.. I'm actually excited to purchasing other products in this range. So all the anxiety about ending up with 'black hair'.....is gone ! I love these

I like the shampoo and conditioner. Not quite sure wheather I should leave it longer though. I’m quit happy

Absolutely worth every cent leaves your hair soft and not dryed out , keeps your blonde looking fresh no yellow tones Certainly recommend it

Worked really well, took away the brassiness from my hair.

Works on yellowing greys beautifully. Hair looks amazing

Great smelling and I love the icy tones

I love the shampoo & conditioner duo. It makes my hair soft, evens out the white blonde tones and smells amazing.

Love this combo, with my grey hair, brings out the natural colour

Absolutely love it my second order

Really like the product, hair felt and soft the colour was great.

I am so in love with products

Love both products! Very happy

Lovely shampoo and conditioner Leaves your hair feeling so lovely

Awesome thanks

Love this shampoo and conditioner leaves my hair looking so healthy

Smells divine

Was amazing gets rid of that orange yellow tone best product iv used and still leaves hair soft love it will buy it again ❤️

I love the smell of my shampoo. I am enjoying the silvery purple highlights the shampoo gives me

Love this duo. My hair looks and feels amazing. Recommend shampoo and Conditioner very highly!!

Very happy with the color and shine I get from these 2 products xx

It has made going grey a really suttle colour I love these products

This is my new go to , gets rid off all the brassy tones . It's easy to use, works amazing, smells amazing . Can't recommend this product enough . AAAA+++ product

I love it

Fantastic product Absolutely LOVE it Best that I have ever used, so clean and bright Exactly what they say it is Thank you x

Great product! Really taking out the brassy tones!

Great shampoo and conditioner, tones my brassiness really well unlike other products I have used, smells great and is non-drying, will be definitely buying again.

So happy I tried these, great product and moisturiser my hair

Wouldn't use anything else after trying this.Never have brassy hair and don't need to use alot to achieve a good cleanse either.

Love this. My hair feels and looks great!

Love them.

Love this product, no more brassiness. Color is perfect. Thankyou.

Lovely shampoo and conditioner very happy.

great products and super fast delivery, thank you

This is amazing. Takes out the yellow without leaving your hair a dry brittle mess. I have tried so many purple shampoo’s which have been awful but this is fantastic and smells great too

Awesome, absolutely love this product

I love Milkshake hair products. I use the moisturising shampoo and condition but I have grey hair with red as a base so thought I would try the Icy Blonde to give me the ash colour. I cannot be happier with the out come. The delivery was exceptional from the time of order to delivery, so fast. Thank you team I will continue to purchase via the Ethan Collection

For years I have tried to find a shampoo and conditioner that won’t turn my hair silver, just tone it perfectly. You guys have made my dream come true. Tones beautifully and have had lots of comments. Thank you. Keep up the fantastic work. ♥️

For some reason this is making my hair brassier , I have tried it 3 times now , leaving in longer then tried less time and still no good. , so disappointing for me

I love this shampoo and conditioner it's great for blonde / grey hair

this far outweighs any of the purple shampoo's, conditioner's or toners; which all left purple on my dry ends. The toner from Ethan Thomas and the shampoo and conditioner have all removed the purple, yellow and orange. I have what I wanted, the grey and ash tinge. I LOVE YOUR PRODUCTS. THANK YOU

I have only used it a few times due to being on holiday. I am starting to use it regularly now. Hope to see difference after a few washes.

My hair was very brassy gold. I was very surprised and happy with the results of the Milkshake icy blonde shampoo and conditioner. I’m ready to order again.

What a difference these products made to my hair! Cleaned up the dull, brassy colour. Wuality if my hair feels great after use. Highly recommend the shampoo and conditioner.

Very nice shampoo and conditioner . Tones the gold out of my hair really well .leaves my hair feeling great

This product has really has toned done the brassy tones in my hair. awesome job!

This product definitely brightens your blond from brassy to fresh. Love it

I’ve tried every brass toning shampoo/conditioner known to mankind .. let me tell this stuff the soooo good. I only use it once a week it’s awesome. Instead of purple it’s actually an ash. Love it

Absolutely love this product very impressed

Love this shampoo & conditioner, it does exactly what it claims. Leaves my hair feeling soft & shiny too.

My hair was a horrible yellow!!!NOT anymore!!!!!Very Happy customer!

I love it trying to let my hair grow out natural grey and this helps a lot with toning my hair to a nice shade of grey

Love it tones really well and leaves hair soft and smooth and manageable highly recommend

It seemed to dry my hair out and the conditioner was extremely hard to comb through after using it. Sadly I was disappointed

I’m in love with this shampoo & conditioner duo. I have tried a lot of different purple shampoo, conditioners & treatments but milkshake leaves the rest for dead! It doesn’t dry my hair out like others & it delivers the cleanest blonde without turning my hair grey! HIGHLY RECOMMEND!

Took the red brassy tones right out gave me a beautiful icy blonde colour! My hair smells amazing, and it felt great! Love it!

Brought this bundle for my granddaughter and she absolutely loves them. The colour the smell is just amazing

Love this!!

Great product. Keeps my hair more Ash than blonde

Makes my hair oily

Great shampoo and conditioner. Definitely recommend for yellowing blonde hair

Beautiful smelling product that actually does what it says. Love iit!!!

I had an instant result

Really love the colour and the product My hair feels somehow thicker after two washes. I will be definitely buying these again

Intense and quality produce!!

Unfortunately I see no difference in using the Icy blonde duo. I do only have natural hair and not dyed hair, so that could be the difference.

Transformed my hair to a better colour with first wash

Just started using but impressed so far

LOVE this shampoo set so much! Always get compliments re the gorgeous ash blonde it sets off, my hair gravitates towards warm tones naturally but using this once a week is amazing!

The conditioner is one of the best I’ve used . It makes my hair so soft. Love it !!

We have purchased these products for retail in our fast moving and up near salon spending already $634.00 and we're disappointed there are no wholesale discounts for salons like us who promote them

I enjoyed using the shampoo and conditioner. I have been using purple shampoos and conditioners for many years. It is great to be able to use Ethan Thomas products as they do not leave a purple colour. They just leave an icy white and grey of my natural hair. me.

Great product

Didn’t seem to do anything for my blonde hair

Fantastic

Tried the purple shampoo but love the black!!!

I was sceptical when I was first told about the Ethan Thomas Collection even though I have seen results on others but I purchased the Shampoo & Conditioner set as it couldn’t hurt to try it and WOW! It’s amazing it is the perfect colour and I feel so much more younger and attractive and it moistened my hair controlling the frizz also. I couldn’t have foreseen how good my hair looked and I’m so happy I tried it and will continue to buy the set. I highly recommend the collection to anyone with brassie toned or course and frizzy hair you won’t regret it

Amazing help

This product has just been the best, the colour and the feel on my hair has just been perfect. What they advertise is exactly what you get.

Dudnt do anything to mt hair

It's quite different to the purple shampoo for grey hair but I do like it

How amazing is Icy Blonde!! Its my new favourite in the Milkshake range. My hair is left soft af and most importantly gorgeously toned. Love, love, love it!

First time I’ve tried the icy blond range and I love it. I thought it might stain my hands but it doesn’t! Will purchase again.

I have naturally dark brown hair and decided to get foils, my hair is stubborn so unfortunately it’s golden to begin with. I recently got it done and it was so gold, I used this shampoo and conditioner about 3-5 times and the difference was significantly less brassy, absolute game changer and highly reccomend.

Not as good as advertised

Absolutely love how this removes the brassiness from my lightened hair, and leaves an nice soft ash tone.

Amazing works exactly as described and moisture + enhanced love love love this collection!

So much more than I expected. Took the brassiness out of my hair in one shampoo. And my HH clip ins. I couldn’t recommend more highly.

This is fantastic love the whey it leave my hair

This product is great for blonde hair takes the yellow look and leaves it soft better than a toner would recommend this product highly

Ethan Thomas Icy Blonde Shampoo/conditioner absolutely the best. Great products and definitely buying again, fast delivery as well.

Fabulous product... Healthy grey halo that now has moisture & easy to style. Nearing 61yrs young & have always found purple shampoo dried my hair.. This black shampoo & conditioner gives great non brassy bouncy manageable hair. Am so glad I purchased & will definitely be re ordering. Thankyou

I love it, after a few times you can really notice how more blonde my hair is. Will definitely buy again thank you

Love how it makes my hair feel.

2 washes so far and my 60/70 % silver/grey hair is looking fresher and less dirty coloured. Best thing is that it is soft and nourished which has not happened with other blonde specific ranges. Well done! Now you need a range for CURLY blonde, silver hair with more nourishment for curls ❤️

Definitely a slow process

Great product love it

Perfect colour, my hair is soft, no friz, which is a hard find with hair as bleached ( and grey) as mine, amazing product

Absolutely best product ever

It didn’t do what it said it would do. My daughter’s hair still remains gold.